Surprising a category

It’s not every day you see a gorilla in an investment ad

To celebrate 3 years of stable fund performance with no unwelcome surprises, we unleashed a gorilla and a seven-year-old superhero on our unsuspecting audience.

Gorilla ad magazine shot
Bubblewrap magazine shot

A life’s work

A bold idea to launch a multi-million pound investment fund

As the UK’s biggest fund manager, Invesco Perpetual stands out from the rest. We believe their advertising should stand out too. Our idea to launch a brand new income fund was bold and visually striking: representing a life’s work in a single photographic image.

magazine shot of umbrellas
magazine shot of chairs

Land Rover


Royal Mail